The weaknesses you pointed out are just symptoms. And 95% doctors in the market heal consequences, not causes. So, in my opinion, the problem is not in marketing, the problem is in the PROCESS, where I pointed out in the diagram. (as undesirable consequences). It's not what you do, it's how you do it. We had a meeting, I gave presentation, I handed in the business offer. Next step is I can give Hongfa to have a chance to see and evaluate my clients successful case, no problems. (Actually I am glad people asking for that). But then the next step is for HONGFA - will HONGFA 100% sign the contract with me to start cooperation, training and process improvement after I show success case(s)??? . That's the main question. Or will it be "THANK YOU, WE WILL THINK ABOUT IT" or "IT'S TOO EXPENSIVE, thank you for your schemes, time, energy and insights, we'll do it by ourselves"? . . The main thing is, I know that consulting companies such as KPMG, Delloitte, E&Y or PwC are unable to offer something specifically to Hongfa situation. If they could offer something better then I do, then I would love to have a glance on it, because I know their business model is to generate revenue through for consulting hours, I don't know how HONGFA management is looking at me and my offer and I distinctively from others, take responsibility for actions that affects clients' profit line and I am ready to discuss future cooperation constructivelly.
市场营销(marketing)
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