php连接数据设置字符编码

$conn = new mysqli("127.0.0.1", "user", "pwd", "db_name");

$sql = "insert into test_db values('','这里是标题','这里是描述信息sss','url','图片地址','日期','11')";
//echo $sql;
$conn->query("set character set 'utf8'");//读库
$conn->query("set names 'utf8'");//写库

实例

<!-- Javascript goes in the document HEAD -->
<script type="text/javascript">
    function altRows(id){
        if(document.getElementsByTagName){

            var table = document.getElementById(id);
            var rows = table.getElementsByTagName("tr");

            for(i = 0; i < rows.length; i++){
                if(i % 2 == 0){
                    rows[i].className = "evenrowcolor";
                }else{
                    rows[i].className = "oddrowcolor";
                }
            }
        }
    }

    window.onload=function(){
        altRows('alternatecolor');
    }
</script>


<!-- CSS goes in the document HEAD or added to your external stylesheet -->
<style type="text/css">
    table.altrowstable {
        font-family: verdana,arial,sans-serif;
        font-size:11px;
        color:#333333;
        border-width: 1px;
        border-color: #a9c6c9;
        border-collapse: collapse;
    }
    table.altrowstable th {
        border-width: 1px;
        padding: 8px;
        border-style: solid;
        border-color: #a9c6c9;
    }
    table.altrowstable td {
        border-width: 1px;
        padding: 8px;
        border-style: solid;
        border-color: #a9c6c9;
    }
    .oddrowcolor{
        background-color: #ffffff;
    }
    .evenrowcolor{
        background-color: #dee3e5;
    }

</style>
<?php
/**
 * Created by PhpStorm.
 * User: kangyi
 * Date: 16/8/14
 * Time: 18:10
 */
date_default_timezone_set('Asia/Shanghai');

function show_article()
{
    $conn = new mysqli("127.0.0.1", "user", "pwd", "db_name");

    $sql = "insert into test_db values('','这里是标题','这里是描述信息sss','url','图片地址','日期','11')";
    //echo $sql;
    $conn->query("set character set 'utf8'");//读库
    $conn->query("set names 'utf8'");//写库

    $result = $conn->query($sql);

    $sql = "SELECT title,article_desc,article_img,article_url,category,time_stamps FROM test_db";
    $result = $conn->query($sql);

    echo '<font face="verdana">';
    echo '<table class="altrowstable" id="alternatecolor">';

    $num_fields = $result->field_count;
    //var_dump($num_fields);
    $fields = $result->fetch_fields();
    //  var_dump($fields);

    echo '<tr>';
    for ($i = 0; $i < $num_fields; $i++) {
        echo '<td>' . $fields[$i]->name . '</td>';
    }
    echo '</tr>';

    while ($row = $result->fetch_assoc()) {
        echo "<tr></b>";
        for ($j = 0; $j < $num_fields; $j++) {
            echo '<td>';
            echo $row[$fields[$j]->name];
            echo '</td>';
        }
        echo "</tr></b>";
    }

    echo "</table></b>";
    echo "</font>";

    $conn->close();
}

show_article();