[self.view setBackgroundColor:[UIColorcolorWithHexString:@"F3F3F3"]]; 

 [_textLabel setTextColor:[UIColorcolorWithHexString:@"969696"]];

self.contentView.backgroundColor＝[UIColorclearColor];

self.contentView.layer.borderColor =[UIColorcolorWithHexString:@"969696"].CGColor;

 [_textLabel setTextColor:[UIColorcolorWithHexString:@"009788"]];

self.contentView.backgroundColor ＝[UIColorclearColor];

self.contentView.layer.borderColor = [UIColorcolorWithHexString:@"009788"].CGColor;