Many people believe that Amazon is an extraordinary company. Though they insist that Amazon is growing longer and bigger, many people considered Amazon as a bookseller in the past. Now Amazon is not just selling books. Its two major business, e-commerce and AWS, has developed rapidly. With a market capitalisation of some $400bn, it is the fifth-most-valuable firm in the world. Never before has a company been worth so much for so long while making so little money: 92% of its value is due to profits expected after 2020 .
Compared to it’s success, I would like to talk about Kindle. A lot of people have Kindle. Kindle is a tool of reading. You can download books in it to read them. With Kindle, you can read books just like you’re holding a book. It’s said that Kindle does no harm to our eyes. Though Kindle is popular among people, it’s quality of e-books is not good enough. There are still many mistakes in e-books. If Amazon wants to increase sales of kindle, it’s necessary for it to improve its quality and make more books available.
