Having supplied Mengniu, Yili and other big and mid-sized dairy companies with ice cream sticks since 2004, the manufacturer celebrates itself for having established solid footholds in the highly competitive market of Indonesia and Thailand for already a year.
Located in Hohhot, capital of China's northern most province of Inner Mongolia, Inner Mongolia Huaze Forest Industry and Trade Co., has been sourcing more than 50,000 square meters of birch wood a year from neighbouring Russia for four years after China banned the felling of its limited birch resources, which are mainly located in Northeast China. The birch wood provides the best natural material for making ice cream and lollipop sticks and spoons.
The Southeast Asian market sales "have the promise of smoothing out the seasonal impact" for his company as every year demand for ice cream sticks slacks starting in July or August, said Yang Fan, founder and General Manager of the company.
“Temperatures hovering about or above 30 degrees Celsius in winter, the subtropical and tropical regions of Southeast Asia market has great potential in filling up our production capacity in the traditionally slack season for our trade,” said Yang.
The market in Southeast Asia is less intensely competitive than that in China and the payment cycles are far shorter, he said, adding that the company will participate in some international exhibitions and conferences this year to reach out to more potential clients in the region.
Meanwhile, the banning or restriction of tthe use of plastics sticks and spoons in Europe is viewed as the opening up of a big opportunity for his company. Wooden sticks and spoons are easily dissolvable and thus are environmental friendly. So he will also deploy some resources in Europe to open up new market fronts this year.
For more information about the company, please write to eye.no3@gmail.com
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