W8L7-商业基础-经典电商模式,W8L8-商业基础-网购微创新

假如你是一个移动电源/服装/化妆品/或其他商品的商家,打算去天猫或京东开个专卖店,比较一下两个平台你各自需要准备的材料和资金成本。

我打算开以"水密码"为主的化妆品专卖店。

考虑还是天猫好,开店步骤:

(一)申请企业支付宝账号且通过商家认证:

1.申请企业支付宝账号

2.如何通过支付宝商家认证

(二)登录在线申请页面:

1.登录天猫招商频道点击【立即入驻天猫】

2.阅读商家须知并完成在线考试

(三)提交信息:

1.提交信息并线上签约:考试通过验证支付宝后,在线输入申请公司信息及在线签订服务条款、服务协议及支付宝代扣协议。

2.上传品牌logo:上传品牌logo,上传的logo必须和商标局备案的一致。

(四)等待审核:

1.邮寄您的企业资质及品牌资料等待天猫工作人员审核。(所提供资料全部为复印件材料,均须由商家加盖公章,天猫概不退回,请自行留底)

2.请以天猫帐号登录“我的淘宝-我是卖家-天猫服务专区”,在15天内完成保证金/技术服务年费的冻结缴纳操作。逾期操作,本次申请将作废。

(五)发布商品、店铺上线:

1.请以天猫帐号登录“我的淘宝-我是卖家-天猫服务专区”,点击“发布商品”,根据页面提示,在30天内发布满规定数量商品。逾期操作,本次申请将作废。

2.点击“下一步,店铺上线”,店铺正式入驻天猫。

保证金5000不等,

技术服务费年费,

品牌授权,大陆公司企业凭证。


京东:

京东开网店需要的条件如下:

1. 商城坚守品牌正品,杜绝“假、二、水”,全力打造让客户满意的网上商城;

2. 商家企业资质要求: 公司注册资金50万及50万以上人民币;公司企业凭证。

3. 京东平台使用费用是6000 保障金看你做哪个行业 从1万到10万不等。


有关化妆品不同:

天猫只招商品牌库内的品牌,一般是大品牌、知名品牌

开店公司注册资本高于100万人民币(包括100万);

开店公司依法成立两年及以上;

开店公司需具备一般纳税人资格;

暂不接受未在中国商标总局注册商标的品牌入驻;

需要提交一份第三方检测中心的质检报告(纺织类:国家针织产品检测中心)

其他类目的可以在天猫招商平台看。

京东申请开店公司及化妆品品牌要求:

1.  如商标处于“注册申请受理”状态(即“TM”商标),注册申请时间须满六个月;

2.  开店公司注册资本不得低于50万元人民币。

3.若经营国产商品,则每个品牌须至少提供一份由第三方质检机构出具的一年内的检测报告。成品检测报告内容须包含品牌名称、产品名称和各类产品对应的下述必检项目

2.通过B2B平台,为老家的某家制造型企业寻找线上客户,给出使用该平台的理由。参考艾瑞数据B2B网站。

赣南脐橙果汁加工制造厂:

淘宝

原因:用户流量广,注册简单,起步资金低。

3.阅读三篇以上分别包含B2B、B2C、C2C主题相关英文文章,按最新要求列出相关内容

1.Business-to-business

(B2B or, in some countries, BtoB) refers to a situation where one business makes a commercial transaction with another. This typically occurs when:

A business is sourcing materials for their production process (e.g. a food manufacturer purchasing salt).

A business needs the services of another for operational reasons (e.g. a food manufacturer employing an accountancy firm to audit their finances).

A business re-sells goods and services produced by others (e.g. a retailer buying the end product from the food manufacturer).

B2B is often contrasted with business-to-consumer (B2C). In B2B commerce, it is often the case that the parties to the relationship have comparable negotiating power, and even when they do not, each party typically involves professional staff and legal counsel in the negotiation of terms, whereas B2C is shaped to a far greater degree by economic implications of information asymmetry. However, within a B2B context, large companies may have many commercial, resource and information advantages over smaller businesses. The United Kingdom government, for example, created the post of Small Business Commissioner under the Enterprise Act 2016 to "enable small businesses to resolve disputes" and "consider complaints by small business suppliers about payment issues with larger businesses that they supply".


2.Marketing for B2B vs. B2C – Similar but Different

Posted on April 6, 2007 by Debra Murphy

FacebookTwitterGoogle+LinkedInBufferEmail分享

Business-to-business (B2B) and business-to-consumer (B2C) marketing is different. Some people think marketing is marketing and whether you are marketing to consumers or marketing to businesses, you are still just marketing to people, right?

Well, yeah they are people, but a person buying a product for themselves verses buying for their company is a very different, emotional experience. In fact, there are profound differences that you must remember when developing your marketing activities. B2B depends on relationship building marketing efforts. Using consumer-focused strategies to market your B2B business will, at best, just cost you money. And, in some cases, it may cost you customers.

3.C2C (also known as Coups2Cross) was formed in 1998 in the city of Nantes. The collaboration group consists of 4 French DJs: Atom and pFeL from Beat Torrent and 20Syl and Greem from Hocus Pocus. Each member of the group uses his turntable as an instrument, recreating in turn drums, bass guitars, scratching a riff of guitar or shearing the brass.

来源:bing.com

1.什么情况下,你会安装一个新app?什么情况下,你会推荐他人安装一个app?

我觉得这个app对我生活,学习,工作或者兴趣爱好方面有帮助和好处的话,我就会选择安装。

当我觉的这个app对我有好处,对他人也有好处的话,或者这个app符合别人兴趣爱好,能够帮助别人解决一些问题的话,而别人并不知道这个app存在,那我会把它推荐给别人。

2.阅读一篇以上ecommerce  innovate相关英文文章,按最新要求列出相关内容

ecommerce  innovate:

The world economy throughout history has bared witness to a series of innovations, fluctuations and new concepts created out of what seemed for many, thin air. The way of doing business has continuously evolved, from a commodities market to a goods based economy to a service economy and to the latest, experience economy. Most of human history has functioned by relying heavily on what is known as the commodities, and later goods based economy, in recent history however, most of the developed countries have switched to a service based economy transferring most of the goods production facilities to the developing world.

The question might arise however, why would countries willingly give up goods production and therefore the job comes with them. In the simplest terms, countries that are considered first world simply aim for their economy to be based on what is most profitable and what is considered to be cutting edge. Technology which incorporates both hardware and software elements are at the forefront of those types of business activities there with computer knowledge becoming the norm for even the simplest of service providing companies.

There is no doubt that the IT incorporates much of the skills required for individuals to be successful and competent at the workplace both in the world of today and that of tomorrow. One only needs to look at the number of both young and seasoned individuals who choose to pursue a bachelor’s in IT science as it provides certainty when it comes to the job market. And if there is still any doubt, one only needs to open a job search engine and look at the available listings in any developed country, and see for themselves that the competences required are most if not all dependent on an IT background. If you are looking for more information on IT related industry, visit ecommerce-innovation.com.

economist 经济学家

socialist economy 社会主义经济

capitalist economy 资本主义经济

protectionism 保护主义

autarchy 闭关自守

primary sector 初级成分

private sector 私营成分,私营部门

public sector 公共部门,公共成分

economic channels 经济渠道

economic balance 经济平衡

economic fluctuation 经济波动

economic depression 经济衰退

economic stability 经济稳定

economic policy 经济政策

economic recovery 经济复原

understanding 约定

concentration 集中

1/50页

holding company 控股公司

trust 托拉斯

cartel 卡特尔

rate of growth 增长

economic trend 经济趋势

economic situation 经济形势

infrastructure 基本建设

standard of living 生活标准,生活水平

purchasing power, buying power 购买力

scarcity 短缺

stagnation 停滞,萧条,不景气

underdevelopment 不发达

underdeveloped 不发达的

developing 发展中的

initial capital 创办资本

frozen capital 冻结资金

frozen assets 冻结资产

fixed assets 固定资产

real estate 不动产,房地产

circulating capital, working capital 流动资本

available capital 可用资产

capital goods 资本货物

reserve 准备金,储备金

calling up of capital 催缴资本

2/50页

allocation of funds 资金分配

contribution of funds 资金捐献

working capital fund 周转基金

这是3篇英语文章不认识的单词

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