The stream of images is designed to show the world a few days of frenetic activity. Here I am with Joe Biden! Here I am at the Budget! Here I am working as hard as I can on your behalf!
During his first couple of months in charge Rishi Sunak's workaholic tendencies were applied to a set of acute and immediate problems - could he stop the turmoil in the Tory Party and the financial markets? Then, did he have a clear idea of what he wanted to get done?
He tried to answer that with his five pledges at the turn of the year. Allies say there's a "chipper mood" and a sense now he can start to focus on priorities he chooses, rather than mop up the mess of what happened before.
But here's the next challenge - can Rishi Sunak make what he has promised to voters a reality?
